UD, Pepsi agreement

UD signs exclusive agreement with Pepsi Beverages Company


3 p.m., Dec. 15, 2011--The University of Delaware today announced it has signed an agreement with Pepsi Beverages Company (PBC) for exclusive beverage pouring rights on campus.  This new, multi-year partnership features PepsiCo’s comprehensive beverage lineup of carbonated soft drinks including Pepsi and Mountain Dew, Lipton teas, Aquafina, SoBe and Propel waters and Gatorade sports drinks, and Muscle Milk, among others.  Specific terms of the deal were not disclosed.

“Our objective in obtaining this agreement is to maximize the level of service and support for campus vending, retail and concession operations while delivering benefits for UD students,” said David Singleton, UD vice president for facilities and auxiliary services.  “Beyond offering a broad array of beverage choices for our students, faculty, staff and visitors, PepsiCo is also committed to supporting UD’s environmental sustainability efforts and fostering student employment and outreach through Pepsi’s Campus Development Program.”

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“We came to this agreement after weighing our options very carefully,” said UD Director of Hospitality Services Margot Carroll, who participated in the competitive bidding process and helped negotiate the contract.  “We believe Pepsi will be a good partner for many years to come.  This partnership will help UD generate revenue across campus foodservice operations, support UD Athletics, and enable a variety of student enrichment programs.”

As part of the partnership, PepsiCo will be the official beverage provider for UD campus foodservice and PepsiCo brands will be featured in more than 130 on-campus vending machines, all of which meet ENERGY STAR specifications for energy efficiency.  Most PepsiCo vending machines will have card readers for processing debit, credit and (UD1 Flex) i-cards.  

The partnership also includes on-campus PepsiCo Dream Machine recycling kiosks, which feature a personal reward system that allows students to collect and redeem points for each bottle or can they recycle in the kiosk.  

Campus retail outlets and athletic venues -- including Delaware Stadium, the Bob Carpenter Center and the UD Bookstore -- will also sell PepsiCo products, and most foodservice outlets will feature compostable cups.

“We’re excited to begin this partnership with the University of Delaware,” said Vaughn Dickinson, Pepsi Beverages Company area vice president and general manager and an alumnus of UD. “UD has a reputation for academic excellence, leading-edge research, athletic achievement and cultural and service engagement.  We’re honored to have the opportunity to bring our wide variety of products to the great UD campuses and support the Blue Hen community.  UD’s mission aligns well with PepsiCo’s commitment to deliver what we call Performance with Purpose – a commitment to deliver sustainable growth by investing in a healthier future for people and the planet.  This relationship, serviced by the local PBC team in Wilmington will benefit students, faculty, staff and the communities served by the University.”

About the University of Delaware

The University of Delaware (UD), the flagship institution of the state of Delaware, is one of the oldest Land Grant institutions in the nation, and also has Sea Grant and Space Grant status. The University is classified by the Carnegie Foundation for the Advancement of Teaching as a research university with very high research activity—a designation accorded fewer than 3 percent of U.S. colleges and universities. A privately governed, state-supported institution, UD offers a broad range of degree programs – associate, bachelor’s, master’s and doctoral – through seven colleges: Agriculture and Natural Resources; Alfred Lerner College of Business and Economics; Arts and Sciences; Earth, Ocean, and Environment; Education and Human Development; Engineering; and Health Sciences. For more information about UD, visit www.udel.edu.

About Pepsi Beverages Company

Pepsi Beverages Company (PBC) is PepsiCo's beverage manufacturing, sales and distribution operating unit in the United States, Canada and Mexico. PBC handles approximately 75 percent of PepsiCo's North America beverage volume. Its diverse portfolio includes some of the world's most widely recognized beverage brands, including Pepsi, Mountain Dew, Sierra Mist, Aquafina, Gatorade, SoBe, Lipton, and Amp Energy. The operating unit is headquartered in Westchester County, New York and employs approximately 70,000 people. Learn more about PBC at www.pepsico.com/pbc.

About PepsiCo

PepsiCo offers the world's largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that generate more than $1 billion in annual retail sales each. Our main businesses -- Quaker, Tropicana, Gatorade, Frito-Lay, and Pepsi Cola -- also make hundreds of other enjoyable and wholesome foods and beverages that are respected household names throughout the world. With net revenues of approximately $60 billion, PepsiCo’s people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo’s promise to provide a wide range of foods and beverages for local tastes; to find innovative ways to minimize our impact on the environment, including by conserving energy and water usage, and reducing packaging volume; to provide a great workplace for our associates; and to respect, support, and invest in the local communities where we operate. For more information, please visit www.pepsico.com.

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