Oct. 3: Big data in gaming

Stanford's Nair to discuss 'Big Data and Marketing Analytics in Gaming'


12:58 p.m., Sept. 29, 2014--Harikesh Nair of Stanford University will discuss “Big Data and Marketing Analytics in Gaming: Combining Empirical Models and Field Experimentation” from 9:30-11 a.m., Friday, Oct. 3, in 231 Alfred Lerner Hall on the University of Delaware campus in Newark.

Nair is professor of marketing in Stanford’s Graduate School of Business. His work brings together applied economic theory and econometric tools with marketing data to better understand consumer behavior and to improve the strategic marketing decisions of firms.

Events Stories

June 5: Blue Hen 5K

University of Delaware graduates planning to attend Alumni Weekend are encouraged to register for the annual Blue Hen 5K walk and run, which will be held Sunday morning, June 5.

June 6-9: Food and culture series

The 20th annual June Lecture Series at the Osher Lifelong Learning Institute at UD in Wilmington will be held June 6-9. Titled 'June a la Carte,' this year's program focuses on great political documents, feminism, world politics and a Newark cuisine sampler.

The research seminar is sponsored by the Institute for Financial Services Analytics in UD’s Alfred Lerner College of Business and Economics.

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